Stonewash denim seats and a twin-deck cassette player for the hipster driver.
MINI whipped a fair-trade Peruvian cotton sheet off its latest model on the morning of April 1st in Hoxton, London. MINI’s hip Hipster Hatch features Instagram filtered windows, a twin-deck cassette player and a fixed-gear drivetrain.
Avant-garde and upcycled, the MINI Hipster Hatch is said to be effortlessly stylish and the perfect companion for a spot of vintage clothes shopping, or the odd trip to the market for artisan kale.
Motorists no longer have to settle for the natural colour of their surroundings (#nofilter), thanks to the exclusive and fully adjustable Instagram filter on all the exterior window glass of the Hipster Hatch. Live life on the road in Lo-Fi, or Clarendon, or Crema. In fact, occupants can choose from 12 pre-loaded Instagram window filters and turn any journey into a nostalgic memory at the touch of a button.
The Hipster Hatch has just one forward gear with a maximum speed of 40km/h. Taking inspiration from the “Fixie” pedal bike, four of the car’s forward gears have been removed to give the driver a greater feeling of control when popping out for a superfood smoothie.
The stonewash denim upholstery means the funky four-seater is a match for even the tightest pair of jeans, allowing the driver and passengers to coordinate their outfits accordingly.
Inside, a twin-deck cassette player harks back to when it was all about the music, allowing occupants to sidestep the mainstream with their own mixtapes. On the outside, the MINI Hipster Hatch boasts alloy wheels carefully upcycled by hand from previous alloy wheels.
(Click here to read about MINI’s no-joke “hipster hatchback”.)
(Click here to read about a car guy buying a bicycle.)
The Hipster Hatch is a single-speeder like the “Fixie” in the background.
