Entries in this year’s contest numbered approximately 650,000 from 76 countries and regions, with the winning entries selected among winners in national contests.
Toyota Motor Corporation (Toyota) held an awards ceremony for the 12th Toyota Dream Car Art Contest at Mega Web, Toyota’s vehicle experience facility in Tokyo’s Koto Ward, where the winning entries were announced and awards presented.
Entries in this year’s contest numbered approximately 650,000 from 76 countries and regions. The award-winning entries were selected among winners in national contests, which were held around the world from October 2017 to March 2018, with the winning artworks submitted to be judged in the world contest, which was held in April in Japan.
President Akio Toyoda, art experts, and automotive specialists from outside Toyota judged the entries and selected the award winners in the contest’s three age categories.
The artworks of the 12th Toyota Dream Car Art Contest were highly regarded by the judges, who were impressed by their exceptional quality, noting that this year’s entries articulated dreams through lighter application of colours in contrast to past trends toward more vivid colours. This year’s entries also featured a broader range of colours, demonstrating, for example, that the use of colours in artworks from cold-region countries such as Ukraine and from tropical countries like
Kenya left clear impressions of the countries from which the artists came.
The judges were also struck by the shift in messaging relayed by the artworks this year. Artworks that defied reality – flying and space-travelling cars – took centre stage last year. In contrast, many of this year’s artworks highlighted familiar, more realistic themes such as the environment, education, health, and the curing of diseases. The judges believe that this demonstrates children are acutely aware of issues of importance to the next generation, in addition to fantastical themes.
One Gold award, two Silver awards, three Bronze awards, and four Encouragement awards are awarded in each of the three categories of “Age 7 and under,” “Ages 8-11,” and “Ages 12-15.”
There are also three special awards – The President Akio Toyoda Award (chosen by Toyota’s President Akio Toyoda), the Engineering Inspiration Award (chosen by Toyota’s Executive Vice President Didier Leroy) and the Makes Me Smile! Award (an online voting award).
Entries in this year’s contest numbered approximately 650,000 from 76 countries and regions, with the winning entries selected among winners in national contests.
