Norwegian Cruise Line (NCL) announced a partnership with Scuderia Ferrari Watches as part of the entertainment and activities on board Norwegian Joy, its soon to-be-unveiled 3850-passenger vessel. Norwegian Joy will be Norwegian Cruise Line’s first purpose-built ship for the Chinese market, designed to deliver on the promise that guests will enjoy “First Class at Sea” experiences.
Norwegian Joy will home-port in Shanghai and Tianjin, following a grand inaugural port tour leading up to a christening ceremony on June 27, 2017.
The two-level, Ferrari-branded competitive racetrack will be located on the top deck of the ship, where guests may take a thrilling ride in electric go-karts. Up to 10 drivers at a time will be able to race one other on the course and have photos taken at the finish line to share with friends and family back home.
Guests of Norwegian Joy’s The Haven Level and Concierge class will enjoy a number of complimentary rides as part of the amenities and benefits of their suites and staterooms.
Ferrari represents fun, passion, and competitive spirit, and this partnership will bring the spirit of the brand to Norwegian Joy’s guests. This is the first time Ferrari Watches has partnered for a branded go-kart track, and Scuderia Ferrari Watches will be featured in a retail store adjacent to the racetrack.
Norwegian Joy will offer engaging and innovative activities including the first-at-sea two-level competitive racetrack, an open-air laser tag course, thrilling simulator rides and interactive video walls at the Galaxy Pavilion, as well as hovercraft bumper cars, a state-of-the-art racing simulator and two multi-storey waterslides.
Check out the high-performance e-kart developed by Bosch.